PREMIUM PRICING THROUGH PRECISION TIMING

STANDARD AT HARMONY

CLIENT GOAL
The developer of Standard at Harmony brought this newly constructed 15-unit property to market with one goal in mind: maximize pricing during lease-up while reducing the carrying risk associated with prolonged stabilization. As a high-quality suburban build in Milwaukie, the asset was well-positioned—but execution and speed were critical.

CHALLENGE
New construction deals often face limited buyer pools, especially mid-lease-up when income is not yet fully stabilized. Balancing strong pricing expectations with the reality of limited trailing financials required a precise strategy and the ability to move quickly in the face of buyer hesitation.

ACTION
The Christensen Group launched a rapid and targeted marketing campaign designed to highlight the project’s modern design, strong suburban location, and immediate lease-up momentum. Leveraging our investor network and track record with new construction sales, we focused on buyers who understood lease-up risk and were equipped to act quickly.

RESULT
The property went under contract within 48 hours of listing and closed for $4,162,683—equating to $277,512 per unit. This transaction demonstrates how timing, targeted outreach, and market knowledge can deliver top-dollar outcomes—even mid-stabilization.

STANDARD AT HARMONY – MILWAUKIE, OR

Selling Price: $4,162,683
Year Built: 2024 (New Construction)
Total Units: 15 Units
Price Per Unit: $277,512
Cap Rate: Sold During Lease-Up
Days on Market: 48 Hours